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The Jaded Generation
The Jaded Generation
There were a handful of creative minds behind this high-end-looking production. PDTSTUDIO offers a ton of services, including creating editorial quality content. This project perfectly balances elegance and grittiness while showcasing natural beauty. A European-inspired image treatment: retouching is used minimally, preserving the organic look and unprocessed feel this editorial offers. This series's contrasting use of creative typography and photography is almost poetic. You are carefully guided through this story, with a sense of mystery that accompanies it.
This project was made possible thanks to the talent and collaboration of Jean Malek, Michael Goyette, Folio Montreal, Deidre Driscoll, Jade Cholette, and Roland Cody Larocque.
Visual identity for Reel Collective, a community striving to explore queer topics and marginalized groups through film. Branding included logo design, merchandise concepts and a responsive web design. The idea behind Reel Collective is to provide a space where people can share and experience films that focus on either marginalized or minority based themes, specifically queer identities, topics and directors. This collective believes that film is a great tool to connect people and spark conversation in a safe space that surrounds peripheral topics. It’s an art form that can allow us to engage in experiences that we ourselves may not normally be privy to or understand fully and it can help us to better understand others and the world around us in a different context.