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The World's Deadliest Flora
The World's Deadliest Flora
Our studio collaborated with WWF Canada on their innovative "Deadly Flora" campaign, aimed at shedding light on the harmful effects of plastic plants on the environment. In partnership with TAXI Montreal, we produced captivating still life photography, videos, and original music for the campaign. The "Deadly Flora Exhibit" was displayed in a botanical garden, where visitors were presented with herbariums showcasing the toxicity of plastic plants. We were thrilled to support such an important cause and contribute to raising awareness about the global plastic crisis. Our team utilized our artistic vision and creative skills to create content that aligned with the campaign's message and effectively communicated its urgency.
What did we work on?
Photo & Video Production, Post-Production, Original Music
This project was brought to life by the talented team at PDTSTUDIO, including Jean Malek, Natacha Nicol, Roland Cody Larocque, Frédéric Bédard, Arthur Gaumont, and Simon Lavoie. With the visionary concept of Taxi Montreal, we worked closely to create this remarkable achievement.
This lighthearted commissioned project presents characters that remind us of various movie characters from the 80s and 90s culture. They're cheeky, witty, and provocative - three words to define this bold campaign for Vintage Frames. This project provides a perfect example of how a campaign can be memorable, targeting the right audiences and executing a simple idea in the right way. This creative yet straightforward concept enabled our team to produce four prints and four 15-second videos in less than a day.
